Sia · Part 1 of 4

A 100-Seat Grandstand

How public attention is divided between Al Ahly and Zamalek across 25.1 million press headlines and 64.0 million tweets.

Al Ahly SC
419,277
press headlines
vs
Zamalek SC
315,485
press headlines
Each seat = 1% of combined club mentions: 57% for Al Ahly and 43% for Zamalek.
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1 The Balance

A 100-Seat Grandstand: Nearly Six in Ten for Al Ahly

Al Ahly captures 57% of press mentions between the two clubs, a ratio that holds across nearly every platform.

vs
Twitter metrics exclude ambiguous tweets where the intended club cannot be definitively identified.

Al Ahly has not ceded its media lead in any year since 2013: fluctuating within a tight band between 54% (2024) and 64% (2014).

Egyptian Press (30 outlets)Twitter Archive (sampled days)50% Parity Line
Hover or navigate with the keyboard over the data points to inspect each year's figures.
2 Co-Mentions

When Both Clubs Share a Single Headline

17% of Zamalek headlines mention Al Ahly, while 13% of Al Ahly headlines mention Zamalek. The exact same pattern recurs across Twitter and Reddit.

Out of every 100 mentions of Zamalek… how often was Al Ahly present in the same text?
Out of every 100 mentions of Al Ahly… how often was Zamalek present?

The club with the highest overall coverage naturally becomes the primary benchmark of comparison; this linguistic asymmetry does not inherently signal editorial bias.

44,503 Egyptian headlines mentioned both clubs together. Example:
3 Newsrooms

Each Club's Share Across Egyptian News Outlets

In 20 out of 21 Egyptian news portals analyzed, Al Ahly headlines outnumber Zamalek, with shares ranging between 49% and 69%.

The dot marks Al Ahly's share of headlines mentioning either club on each outlet. The line denotes the 95% statistical confidence interval. The vertical mark indicates 50% parity.
Variations may reflect specific archived sections or editorial audience focus rather than institutional favoritism.
4 Conclusion

Six in Ten… With Unbroken Stability

Around six out of every ten press headlines belong to Al Ahly, a proportion held stable since 2013. However, media prominence measures journalistic attention, not absolute fanbase size.